New Tactics to Propel Your Online PR & Outreach Campaigns

  • 11:30 AM

When: Wednesday, April 27th 2016 from 11:30a.m. – 1:00p.m.
Where: Fanshawe College – Downtown Campus; Mezzanine Lounge Space
Tickets: $35 Student | $40 Member | $50 Non-Member

Register online at:

Join IABC London and Northern Commerce as we partner with Fanshawe College to learn more about the changing landscape of PR, marketing and outreach.

As we all know, the shift to digital and online marketing brings new and exciting methods for reaching the right audience in the right place at the right time – so what better way to learn about this shift than over lunch with IABC London?!

On April 27th, Northern Commerce VP Strategy, Larry Lau, will chat with us about how to best propel your brand’s message. Larry will discuss:

  • How to leverage online influencers and thought leaders to achieve measurable goals
  • Advanced tools and tactics for finding online influencers and brand champions
  • How to create a scalable, data-based outreach strategy

We look forward to seeing you there! Note: a hot lunch will be served.