Jacky P.A. Tran Last month the main architects behind the SickKids VS. campaign paid a visit to IABC London to talk about their experiences with the provocative campaign. Lori Davison, the Vice-President of Brand Strategy and Communications at SickKids teamed up with Peter Ignazi of Cossette, their agency partner to take something great, and somehow…
IABC London is pleased to offer an exclusive member benefit in partnership with Executive Education, Ivey Business School at Western University. Understanding Your Customer: From Insight to Action delivers a practical, hands-on approach to building stronger customer-focused strategies. And it’s available at a significant discount to three IABC London members. $1,750 savings for IABC members This…
It’s that time of year again! Call for Entry for the 2017 Virtuoso Awards is officially open. Committee members have been hard at work planning for this year’s Celebration, going above and beyond to bring you an evening full of fun and excitement. We know the entry process is often a stressful time, balancing work…
Maureen’s passions include communication, IABC, serving local community organizations as an employee and volunteer, and working to preserve London’s heritage. Her connection with IABC has lasted more than a quarter century, including serving as Chapter President. Maureen’s impressive career path includes working for Jesse’s Journey, The City of London, Western University, Pillar Nonprofit Network, and…
A recap of the Holiday Social from the perspective of a first-time attendee By Jacky P.A. Tran From the very first moment I entered the room, I was greeted by a pair of smiling communicators. They handed me a bingo sheet filled with descriptors, such as “loves to travel” and “shops online.” It was a…
We know it can be hard getting to IABC London events. Early mornings make school drop-offs tricky. And mid-day events require actually taking a lunch break! So, even though we love seeing you in person, you now have the option to watch PD events on video. Thanks to support from Brian Spencer and Streaming Incorporated,…
